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Our latest articles on email marketing

HTML Emails or Standard Text-Only Emails: Which Is Better?

HTML Emails or Standard Text-Only Emails: Which Is Better?

An email is a crucial tool for businesses and individuals alike, and it has two primary types - HTML code and standard text only. Each has its benefits and drawbacks. HTML emails contain HTML code, which allows for formatting, images, and hyperlinks. They can be...

Common Frequent Questions about Email Marketing Answered

Common Frequent Questions about Email Marketing Answered

Email marketing is one of the most popular and effective ways to reach your customers. It allows you to stay in touch with your customers and build relationships with them. However, you should know a few things before you start email marketing. Here are some of the...

Three Techniques for a Successful Email Marketing Campaign

Three Techniques for a Successful Email Marketing Campaign

In the animated movie Mulan, Mushu the Dragon's letter changes the fortune of the title character. The fictional animal comically berated the lucky cricket. This scene is significant because it demonstrates the power of words to change someone's fate. This principle...