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8 Important Benefits of Social Selling through Social Media
It's no secret that all business owners seize opportunities to sell their wares. The task is made easier due to the rise of social media. One popular method of this is social selling. Social selling is a marketing strategy that involves social media, email, and...
Why You Should Not Pick “.io” for Your Business Website
Recently, you might have seen more and more ".io" websites popping up. It might look cool and trendy at first, but you might think twice about setting up such a website for your business. While you might not know it, your website's domain can actually affect and even...
5 Affordable SEO Tactics for Businesses on a Budget
Search engine optimization (SEO) is helpful for businesses trying to grow their audience and get more conversions. Of course, marketing efforts cost money, and extensive campaigns may not always be financially feasible for small businesses. Thankfully, there are...
4 Simple Holiday Email Marketing Strategies to Boost Sales
It's no secret that the holidays are a highly lucrative season for both online and offline retailers. According to the National Retail Federation, many businesses earn 20% to 30% of their annual profits during the holiday season. Because of its high return on...
The Importance of Review Management in Local SEO
Buying online has quickly become the most popular way of purchasing products, given the convenience of browsing hundreds of stores’ catalogs from the comfort of your home. However, the major downside of online shopping is that you can’t inspect the product or service...
Email Marketing: 6 Interesting Benefits for Small Business
Ever since the first email was sent in 1971, Internet users have tried to find ways to maximize the potential of this new medium. One of which was using email to market to potential clients and boost sales. But why use email instead of TV, print, or even online...
3 Tips to Follow for Successful Social Media Marketing
Social media is a powerful tool for marketing your business. However, as with other tools in your arsenal, a social media platform can only help you further your goal and objectives if you know the ins and outs and understand how best to use its features. While social...
The Top 4 Tips to Boost Your Email Marketing Campaign
It isn't easy to stand out in the modern world. With more competition than ever before, it is essential to be creative and innovative. Email marketing is an avenue you can take up to stand out in this highly competitive world. Email marketing is the method of...
How Your Small Business Can Thrive With Reputation Management
There's no doubt that different factors need to be considered to successfully run a business. As business leaders—whether you own a big or small company— ensuring that you have your customers' loyalty and trust is crucial for the growth of your brand. Turning...
5 Ways Local SEO Can Bring More Consumers to Your Business
Search engine optimization (SEO) is a mainstay for any marketing strategy. Businesses looking to expand their reach and make themselves known to potential customers can largely benefit from tapping into local SEO. Using these tactics, your visibility increases tenfold...
An Overview on the Key Elements of Excellent Website Design
In a modern world inundated with digital media, it's obvious that your website’s style, content, and structure influence how consumers view the legitimacy of your business. Users establish a judgment of your website in 50 milliseconds, which is why your website should...
4 Factors to Think About to Achieve Successful Online Marketing
Online marketing campaigns have become more effective in driving engagement, conversions, traffic, and revenue to businesses. Companies can acquire more internet users to either support or spread the word about their brand. Now, digital marketing continues to be...